I connect creative direction, brand design and AI-native workflows to shape future-facing digital experiences.

I'm Silke Sonnenberg, Senior Digital Brand / Product Designer based in Hamburg, with 20+ years of experience across brand design and digital products.

I work from visual identity and UX/UI through to design systems and developer handoff. Brand systems that scale across touchpoints earn trust and let teams ship faster without losing quality.

Consistency across disciplines is where brand value lives. I coordinate across design, product and development, and stay close through implementation and QA.

Curiosity about new tools and technologies has always been part of the practice. I explore before the methods are established, and the most useful discoveries rarely start as plans.

Currently completing the Master in Generative Artificial Intelligence for Creatives at LABASAD, Barcelona School of Arts and Design, exploring how AI can support concept development, visual storytelling and future-facing digital products.